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Karen Axelton

Freelance B2B & B2C Marketing Content Writer, Ghostwriter & Editor

Location icon United States

I write custom content for agencies and business clients ranging from entrepreneurs to enterprises. I've written and ghostwritten thousands of blogs. I also write articles, e-books, white papers, interactive content, case studies, website copy and more.

Drawing on over 20 years of experience as a journalist, magazine editor and marketing copywriter, I craft content that helps clients connect with customers and prospects. Although my specialty is business, I also enjoy writing consumer content.

Specialties: Writing, Editing, Custom Content, Content Marketing, Marketing Copywriting, Blogging, White Papers, Case Studies, Web Copy, Ghostwriting, Small Business, Retail Industry

Portfolio

White papers

Content4Demand/Cox Media
2014
Move It or Lose It

Tips & Tricks to Drive Demand for Your Company's Time-Sensitive Products & Services

E-books

Content4Demand/Intel
2019
Small Business 2020

Harness Emerging Technology for Business Success

Lighthouse 360 Dental Software
2018
Front Desk Wisdom

75 Office Managers Share Their Best Tips for Success

Case studies

Blog posts & articles

Web.com Small Business Forum
Why and How to Advertise on Google

Are you confused about how to advertise on Google? Are you worried that it's too expensive for your small business?

Web.com Small Business Forum
2018
Small Business Advertising for Beginners

When you hear the words “small business advertising,” do you imagine having to pay tons of money with no guarantees it will help your business?

Experian Consumer Blog
10/22/2019
Can Medical Bills Hurt Your Credit?

Skimpy hospital gowns, painful shots and subzero temperatures in your doctor's exam room aren't always the worst part of getting medical treatment.

Experian
11/29/2019
How to Get a Business Loan

You have big plans for your small business. But what if those plans require big money that doesn't exist in your bank account?

Experian
03/25/2020
10 Things First-Time Car Buyers Need to Know

The first step in buying a car is to set a budget. This will help you narrow your focus to cars within your price range before you fall in love with one that'll break the bank. To create a budget, start by adding up all your monthly income and all your monthly expenses.

Experian
09/17/2019
What Is a Home Equity Line of Credit (HELOC)?

Do you need access to a large chunk of cash, but don't have any liquid assets you can use? If you're like many Americans, your home is your most valuable asset.

Website copy

Small business website
2019
ESSERGY Website

I wrote copy for this small business website to help a local business owner promote her services more effectively.

Mason Collective client website
2019
Real Connections Institute Website

This website promotes a business that provides therapeutic services for people with autism and their families.

Small business website
2008
GrowBiz Media Website

I wrote the copy for this business website promoting a content marketing company.

Miscellaneous

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